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» ARCHIVED PROJECTS: 2006-2007

Diane Au

Globalization, Cultural Awareness, and Leadership: Cultural Literacy Amongst Female Executives in the Marketing Communications Industry

Elizabeth Aylesworth

Enlightening the International Assignment Process for Raytheon Expatriates: A Proposal for Redesign of RISCO's Intranet Page

Richard Ayres

Quality Standards Policy, Integrating People and Process

Laura Brink

Simply the Best: Why top MBA Programs in the Country Embrace Communication and Public Speaking Training

Zoe Brizzolara

Building a Foundation for Future Success: An Organizational Development Plan for the GIFT Foundation

Laura Buckley

Hilary's Road to the White House: An Examination of Hilary Clinton's Internet Marketing Strategy

Romina Bustillo Wilmot

Hispanic Marketing in New England: A Hidden Opportunity

Kimberly Cannon

Proving the Value of Communication: How Much are Words Worth?

Judith Cantlin Ho

USTA, TV and 2005 US Open: A Study of Tennis Promotion

Buaban Chokmontin

Sawatdee [Hello] America From Bangkok: Establishing Thailand'sFirst Sports Media Bureau in the United States

Marianne Conway

Working Together to Achieve the Goals of the Professional Services Internal Corporate Communications

Catherine Cuddihee

E-Mail @ Work: A Review and Guidance for Best Practices at Decision Resources

Atha Demopoulos

Market Assessment and Communications Plan for a Part Time Beginning Nature Photography Career

Stacey Detrick

Moving Beyond the Physician: A Strategic Analysis of Direct to Consumer Marketing in the Diagnostics Industry

Shannon Emerson

The Creation of In Full Force: A Proactive Venture to Obtain Clients in Need of Integrated Marketing Communications

Lindsey Fieldman

An Alumnae/I Focused Recruitment Plan

Jessica Francisco

Employee Training: Why it is Important/Training at Bell Pottinger USA/Best Practices of Employee Training

Kerrine Gordon

Mentoring a New Inexperienced Hire Towards our Common Goal for Sales Success: A Pilot Program for the Boston Sales Office

Jennifer Harding

Creating Community One Cup at a Time. Marketing Plan for an Urban Coffee Shop: The Flying Cloud Café

Yi-Hsuan Huang

Managing Market Success Abroad: Developing Marketing Communication Strategies for ASUS Laptops in the US Market

Sandra Hunt

High Performance Communications: A Program to Improve Manager Communications at Sun Life Financial US

Kimberly Johnson

Building Community through Communications: A Communications Audit of the Office of Residence Life at Simmons College

Melissa Kelly

Zada’s Diner: A Business Plan

Alexandra Krol

"I am not eligible for your school" Inhibiting International Student Access to Simmons College: The Trouble with the TOEFL

Yaw Wei Lei

A Marketing Pan for Launching a Franchising Nail Salon in Shanghai

Christine Leland

Finding the Next Generation of Librarians: A Communications Analysis and Recruitment Plan for the Simmons College Graduate School of Library and Information Science

Alisabeth Loewenthal

Managing Workplace Relationships: An Inside Look into Two Opposing Managerial Styles

Marsha Meade

Charles River Aquatics (CRA): Training Swimmers for Success. An Integrated Communications Marketing Plan

Maria Miller

A Business Expansion Plan for Irvin and Associates

Barbara Moulton

A Question of Balance: Is there racial bias in news reporting? Examining the media coverage of the disappearances of Natalee Holloway and LaToyia Figueroa

Suzanne Mullarkey

An Examination: Cause Related Marketing for the Magical Moon Foundation

Catherine Niski

Ready, Set, Go: Startup Communications for Entrepreneurs

Theresa Ocran

Researching the Benefits and Liabilities of a Consumer-Driven Health Plan: Strategies to Effectively Communicate Proposed Changes to Employees

Caroline Olmstead

Connecting…The Winsor Way: Strategies and Recommendations for Bringing the Winsor School’s Unique Alumnae Spirit to Life on the Web

Denise Ouellet

The Renaissance of Marketing: Marketing to a Connected Society

Barry Paine

Campus Communications, Developing a Guide to Student Financial Services for the Undergraduate Students at Simmons College

Cheryl Pierce

YMCA Black Achievers Branch

Unveiling its Future Brand Identity

Alicia Rosana Baranov Pribilsky

Taking Care of Others, We take Care of Ourselves, Communicating With our Growing Hispanic Population About Health Concerns that are affecting them and our Society

Aditi Puri

National HIV/AIDS Intervention Program Targeted Towards Sex Workers in India

Heather Regan

A Fundraising Journey - Running to a New Career

Alexis Rush

Media Coverage of Hurricane Katrina: An Analysis of Contributing Factors and Survivors Depictions

Donna Russell

Sundays at Nana’s: A Bakery Concept that Introduces a Family Though Decades of Desserts

Roy Schifilliti

Emergency Preparedness and Communications Pathways on College Campuses

Mehmet Sen

Communicating Diversity at Simmons

Rochelle Sevier

Measuring Internal Communications Effectiveness: A Communications Audit of Fidelity Investments’ Internal Advertising Agency

Desirae Simmons

Talk the Talk and Look the Part: A Social Marketing Approach to Recruiting a Diverse Staff for Jumpstart’s Northeast Region

Eleni Stanhoulis

The History of Graphic Design and its Relevance to Business Today

Nikki Stanton

From School to Work…From Adolescence to Adulthood: Creating a sustainable communications plan for the Massachusetts Partnership in Youth Education’s Youth Transition System

Mary Taintor

The Purpose of Summer Reading at Tri-Country Regional Vocation Technical High School: A Communication Guide for Teachers and Administrators

Jan Taylor

Alumnae/I Engagement: How Simmons Connects

Lindsay Tisdale

College Financing: Effectively Communicating with Adult Students

Lisa Metropolis Toby

Matching Employer Needs With Students’ Interests: An Employee Outreach Strategy for a Small, Niche-Based Business School

Matthew Wall

Hispanic Marketing in the 21st Century: How to Develop a Successful Marketing Plan for Consumer Distribution Channels in the Coming Decade

Ming Yu Wang

Analyzing the Factors in the U.S. and Deciding to Use Differentiated or Undifferentiated marketing Strategy for a Taiwanese Based Food Company to Tap into U.S. Market

Gail Winslow-Pine

Raising Up Catholic Medical Center'sMarketing and Corporate Communications Department: "Plan to Enhance our Functionality"

Jennifer Lynn Wojcik

From Retirement to Inspirement: Communicating Holistic Retirement Planning

 

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