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Public Relations/Marketing Communications Concentration

Major in Communications: Public Relations/Marketing Communications Concentration


Students may pursue a concentration in PR/marketing communications and choose electives to focus in a particular area.

Step Two: four required courses

  • COMM 186 Introduction to PR/Marcom
  • COMM 210 Introduction to Graphic Design
  • COMM 281 Writing for PR/Marcom
  • COMM 325 PR Seminar

Step Three: Two electives, at least one at the 300-level

  • COMM 181 Public Speaking
  • COMM 262 Media Convergence
  • COMM 265 Editing Copy & Proof
  • COMM 286 Advertising
  • COMM 320 Media and the First Amendment
  • COMM 326 Advertising and Copywriting
  • COMM 328 Special Topics (when appropriate)
  • COMM 322 Digital Cultures: Communication and Social Media

Step Four: COMM 344, Senior Seminar/Storytelling