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In their recently published book, Public Relations Planning, Professor Edward Vieira, Jr. and Associate Professor Yulong Li offer a comprehensive guide to strategic communication, replete with rich insights and academic research. We spoke with them about their approach to PR, advances in the field, and how Simmons offers students robust career training.

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Koss works closely with emerging e-commerce brands and founders to help them grow. Learn more about her work at retail incubation company, For Now, and the key skills she learned at Simmons that she uses daily.

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